Taste of Japan

Taste of Japan is a budding Japanese Food Imports business that was gearing up for its UK launch. The founders aimed to introduce quality authentic Japanese products to the UK market and needed a robust digital presence to support its launch.

As a new player in the market, Taste of Japan faced the challenge of establishing its brand identity and carving out a niche in the competitive food industry. The primary goal was to create an engaging online platform that would showcase the company’s offerings and attract potential customers. Additionally, the founders sought to develop a comprehensive digital marketing strategy to drive brand awareness and increase online sales.

To address Taste of Japan’s needs, Granite 5 devised a two-phase approach. In phase 1, our team focused on developing a brand identity and designing and building a user-friendly WordPress website that would serve as the company’s digital storefront. The website was meticulously crafted to reflect the essence of Japanese culture and cuisine while providing visitors with a seamless browsing experience. Key features included intuitive navigation, visually appealing product displays, and engaging content to educate and entice customers.

In phase 2, we embark on the development of an eCommerce platform to facilitate direct sales and enhance the company’s online presence. Using our expertise in web development, we will implement a robust eCommerce functionality, including secure payment gateways, streamlined checkout processes, and inventory management systems. The platform is designed to accommodate future growth and scalability, allowing Taste of Japan to expand its product offerings and reach a wider audience.