Designing the best experience for your users
We take a user-focused approach to delivering smart interfaces and experiences.
Putting the needs of the user first means we deliver the right content, using the most appropriate interfaces, compatible with the right technology.
- Responsive design
- Accessible design
- User-centred design
- User interface design
- User experience deign.
UX (user experience) design
In order to design the best user experience, we start by building a thorough understanding of your different types of user. We need to learn their motivations for using your site or app, what they need, their expected journey through the site, any existing pain points, what success looks like, etc.
Armed with this information, we can design an experience which delivers ease of use; intuitive navigation, relevant content, suitable presentation, clear signposting etc.
The ultimate aim is for your user to get what they need quickly, and take action. Simple!
UI (user interface) design
Designing the aesthetics, look and feel of your site is the final step of the design process.
We always aim to deliver a branded experience so that your on and offline materials feel part of the same family, and deliver the same clear message.
UI design is about styles, space, colour, graphics, typography, photographic styles, and the rich little elements and flourishes that deliver the visual presentation – often the difference required for a site to look visually professional, cheap, premium, quality, friendly, slick, etc.
Thanks for your patience and expertise delivering our new site, we’re really happy with the results and look forward to working together to grow the site and business.
We’ve really enjoyed working with the Granite 5 team in delivering our new brand, website, HubSpot CRM and ongoing digital marketing. #teamwork
It’s looking great, thanks for your teams ideas, creativity and patience in helping to deliver our site.
The press launch was a big success and it was critical the website was launched in time.
Our members are really happy with the site and the new functionality is proving to be intuitive as we’d hoped. Thanks for your team’s work delivering the new site.
The Faculty of Forensic & Legal Medicine
Our events team report that setting up events on the website has reduced man hours by half, and our members and internal team are finding it much more intuitive. Only one or two members of the team could use the old website due to the amount of time it took to train people up!