Gordon Russell Design Museum
Unique and interactive UI for museum of pioneering designer.
Gordon Russell was a design pioneer and the museum today celebrates his life and work over a period of sixty years in Broadway, Worcestershire. Its unique collection of furniture embraces a range of styles from the Arts and Crafts to 30s streamline Modernism; from Utility Furniture to 1980s luxury post modernism.
It was essential that the new Gordon Russell Design Museum website offered a beautifully interactive and engaging user experience.
The primary objectives for the new museum website were to drive website traffic and footfall to the museum, alongside promoting the museums work within the educational sector, and to improve messaging and communication of key information for visitors.
Secondary aims for the site included delivering an easy to use content management system to encourage the museums staff to curate new content, and to provide an archive system to display a comprehensive library of assets.
All wrapped in a beautiful and unique website design.
Highlight: Colour effects
Waypoints.js is used to determine when the section has reached the top of the viewport and adds an inline background colour. The smooth colour change is achieved using CSS transitions and provides a modern and different experience.
easy to use content management system
achieved a beautiful and unique site
engaging user experience