We’re on a mission to support and empower membership organisations creating a free guide specific to membership organisations.

It condenses all of the experiential knowledge we have gained from helping other membership organisations understand their website’s role in value perception – and how even small website tweaks can boost member acquisition, engagement and retention.

Some key highlights explored in the guide include:

• Engaged members are retained for 4 years longer than non-engaged members.
• 47% of members say their membership organisation’s content is not currently personalised to them.
• Engaged members spend 22% more with their membership organisations.