We know SEO can seem a complex subject to master and implement effectively within a busy membership organisation. This is why we have created a guide to share practical support specifically for membership organisations.
In 2020, organic traffic accounted for 40% of all trackable website traffic (Smart Insights) making it still one of the most important areas of digital marketing to drive results, and not one to underestimate.
Your members’ expectations of technology have exponentially increased in the past 5-10 years. Their encounters with Netflix, Amazon, Spotify, and Uber set the bar for every online encounter – especially those that elicit a strong identity affiliation, such as membership organisations.
With our experience of digital marketing for membership organisations to draw from, we take insights from our stakeholder planning workshops, and digital audit research, to identify where gains can be achieved with your existing digital marketing channels, and create a plan to help you achieve your digital goals.
2nd May 20
Thank you for all of your help, patience and support in delivering our lovely new website, I'm sure it's going to have a positive impact on the society and for our members.Carol Wolrich – Interim Director of Marketing, British Society of Gastroenterology
15th April 20
Granite 5 have been really responsive and pro-active throughout the project, and they delivered the new website within their estimated budget. They will continue to provide support and guidance to help us make sure we keep on top of emerging digital trends.Will Strange – Marketing and Digital Communications Manager, Faculty of Pharmaceutical Medicine
12th November 18
Many thanks for our new website, I can’t say enough about how it’s tailored to suit our needs especially the seamless link with our Salesforce. It has revolutionised how we interact with members and has significantly boosted the profile of the organisation.Jonathan Dickins – Club Secretary, Hawks Club
