Web & digital marketing

Ecommerce websites for beauty portfolio

JK Health & Beauty Technologies Group PLC

JK Group has been at the forefront of tanning and beauty products in the European market for over 30 years. The highly respected and innovative business required a suite of new ecommerce websites to sell to the trade and consumers directly, including for its Norvell brand.

Building a brand

A suite of striking brand assets are used to demonstrate the diversity of the products and lifestyle nature of the business.

 

 

 

 

 

 

Ecommerce Website design

A bright and engaging look and feel was developed for the Norvell brand, with the same page layouts being restyled for use across the other brand sites. This approach offers a cohesive suite of brand sites for JK Group whilst offering more efficient delivery and support.

Services

  • Brand planning
  • Design
  • Bespoke development
  • 3rd party integration
  • Data migration and content entry
  • Bespoke training

Ongoing support

  • Hosting and technical support
  • Search engine optimisation

Results

  • 83% increase in organic traffic
  • Ranking #1 in Google search for their primary brand keyword
  • 26% increase in mobile traffic
“Granite5 provide a bespoke and very professional service for JK Group. The staff are always so helpful and always answer my queries quickly and in a jargon-free manner. Having now developed six websites over the course of five years, I would thoroughly recommend Granite 5 as an excellent website service to improve retail growth and build your brand an impressive online presence.”

Cat Quigley – PR and Marketing Executive, JK Group

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Partnerships

Google Partner Cambridgeshire Chambers of Commerce

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