Ecommerce websites for beauty portfolio
JK Health & Beauty Technologies Group PLC
JK Group has been at the forefront of tanning and beauty products in the European market for over 30 years. The highly respected and innovative business required a suite of new ecommerce websites to sell to the trade and consumers directly, including for its Norvell brand.
Building a brand
A suite of striking brand assets are used to demonstrate the diversity of the products and lifestyle nature of the business.
A bright and engaging look and feel was developed for the Norvell brand, with the same page layouts being restyled for use across the other brand sites. This approach offers a cohesive suite of brand sites for JK Group whilst offering more efficient delivery and support.
- Brand planning
- Bespoke development
- 3rd party integration
- Data migration and content entry
- Bespoke training
- Hosting and technical support
- Search engine optimisation
- 83% increase in organic traffic
- Ranking #1 in Google search for their primary brand keyword
- 26% increase in mobile traffic
Cat Quigley – PR and Marketing Executive, JK Group