Blog

The importance of image optimisation online

granite5

It’s a well known fact that a slow website can significantly impact its effectiveness, and that images (and other media) can be a major factor in the overall performance of your site. If we think about your sites users (always our first priority), a poor experience resulting from downloading large images can effect cus­tomer acqui­si­tion, […]...Continue reading

mobile phone with https secure icon

Why use HTTPS vs. HTTP? And what are the benefits of switching?

granite5

Simply put, the strongest case for switching to HTTPS is that you are making your website more secure. It can safeguard your data and that of your customers, and bring you the peace of mind that comes with knowing that you’re protected from other problems such as malicious ads or spyware, that can ruin your site’s reputation....Continue reading

5 website predictions for 2017

5 Website Predictions For 2017

granite5

Trends to know about: 1. Faster mobile browsing via AMP. Roll-out of Accelerated Mobile Pages – an industry collaboration building fast-loading web pages across multiple platforms and devices. 2. More mobile purchasing: Three out of every 10 e-commerce purchases are via mobile and numbers are set to grow. 3. Rise of the Chatbot. Apple’s Siri, […]...Continue reading

keep-calm-britexit2

Brexit: Keep Calm & Carry On Marketing

granite5

The UK’s withdrawal from the EU has caused uncertainty for businesses large and small. Whatever the future holds, experts agree that now is NOT the time to cut back on marketing your products and services. Instead, peg your spend but make sure every £ delivers. Good business intelligence will guide your decision-making – is yours up to date?...Continue reading

Google grants UK

Google Grants For UK Charities

granite5

Free advertising on Google for non-profits One of the lesser-known benefits that Google offer charities is the Google Grants scheme. Through this program charities and non-profit organisations can get up to $10,000 USD (around £6,000) of free AdWords advertising every month. With Google now claiming to process over 40,000 search queries every second your charity and its […]...Continue reading