The client

London-based Storksak is a fast-growing international fashion company, specialising in up-market changing bags for mums and dads, including celebrities such as Angelina Jolie and Brad Pitt.

The website

With key markets in the UK, America, Australia and Japan, the existing e-commerce site needed upgrading, to give each territory its own section with a facility to add pages, including news and retailers. The solution also had to integrate multi-currency on-line payment systems.

The business also wanted an online pre-order service for new ranges, with a fast and easy way of adding products to the online shop, as well as managing general content across the site in-house.

The solution

A Storksak portal was created, using the e-Genius content management system devised by Granite 5. This allows each territory to have its own section and to build and edit its own individual site.

Bespoke home pages direct users to the most relevant information and updates them on what's new.

And a central products database provides content for all the products within the portal, displaying different prices and sizes depending on which country / section the user is in. Japan's website is set to launch early in 2008.

The verdict

"The site is working very well and because each territory has management of its own site, they can respond much faster to the demands of their business. The content management system makes it very simple to upload images, update retailers and press coverage, or to respond to stock changes or create special offers."

Suzi Bergman, Managing Director