Google+ – Google’s new social network – is now open to businesses from global brands such as Pepsi and Toyota to small local businesses.
When it launched last autumn, Google + was for personal profiles only. But now, individual businesses can create a profile page which:
• links to their website
• offers a new marketing platform for posting updates, news and videos
• helps businesses converse with customers through comment streams and live video chat
• sends tailored messages to specific groups of people
• gets current customers to recommend new ones by using the +1 button
According to search engine experts, a G+ profile is A MUST for your business… so don’t delay. Why? Because Google is integrating G+ into all facets of search, from Place pages and YouTube to AdWords.
By connecting your Google+ page with your AdWords campaigns, you can see not only the +1 recommendations for a specific ad, but also all the +1s for your entire brand across the Web: ads, profile page, website and organic search listings.
This powerful link can even measure the ” click through rate” of +1s and ad campaigns – so that you can see how social endorsements are impacting ad campaign performance and website traffic.
Sign up Now
Before you can create a G+ page you’ll need a personal Google account (visit https://accounts.google.com/signup). From here, you can opt “in” to Google+ and create a profile page for your business, which can be customised with photos and videos – as well as info about brands, opening hours, tagline and website. More info at: https://www.google.com/intl/en_uk/+/business/index.html
When it launched last autumn, Google + was for personal profiles only. But now, individual businesses can create a profile page which:
• links to their website
• offers a new marketing platform for posting updates, news and videos
• helps businesses converse with customers through comment streams and live video chat
• sends tailored messages to specific groups of people
• gets current customers to recommend new ones by using the +1 button
According to search engine experts, a G+ profile is A MUST for your business… so don’t delay. Why? Because Google is integrating G+ into all facets of search, from Place pages and YouTube to AdWords.
By connecting your Google+ page with your AdWords campaigns, you can see not only the +1 recommendations for a specific ad, but also all the +1s for your entire brand across the Web: ads, profile page, website and organic search listings.
This powerful link can even measure the ” click through rate” of +1s and ad campaigns – so that you can see how social endorsements are impacting ad campaign performance and website traffic.
Sign up Now
Before you can create a G+ page you’ll need a personal Google account (visit https://accounts.google.com/signup). From here, you can opt “in” to Google+ and create a profile page for your business, which can be customised with photos and videos – as well as info about brands, opening hours, tagline and website. More info at: https://www.google.com/intl/en_uk/+/business/index.html
